THE HOLIDAY SEASON IS A FUN, exciting, and often challenging time for the majority of us. To take as much stress as possible out of this time of year, it is important to plan ahead and be prepared in both our professional and personal lives.
CHALLENGES AND OPPORTUNITIES
We can expect this holiday season’s customers to be careful with their spending. This means they will be looking for discounts and values, and it makes it a perfect time to be a pawnbroker. The holiday season is also a good time to provide customers with short-term lending opportunities. It is the time when all of our efforts during the year to enhance our customer service and build relationships with our shoppers should manifest into sales and loans.
However, as shoppers are lured into store with the promise of big bargains and discounts, so too are thieves who want to take advantage of the increased activity and holiday distractions. While customers are shopping, criminals are hard at work trying to capitalize on any store safety and security lapses. Financial stress often drives individuals who normally would not participate in shoplifting, burglaries, smash and grabs, or armed robberies to consider attempting these crimes.
By Tony Gallo, Director of Sapphire Protection